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Twitter: The Next Networking Frontier

In this virtual world of tweets it can sometimes be difficult to wrap our minds around socializing without ever having to actually see a person face-to-face. If you are using Twitter as a tool to further strengthen your business it might be time to rethink how you follow fellow tweeters. Following the wrong people could be hurting your business, and wasting your time.

Allow me to elaborate. If you were trying to use Twitter as a tool to generate more leads, why would you follow those who are in your industry? Here is a radical idea, why not follow those individuals who share your same interests, or live in your area? Here is a simple step-by-step solution to making better use of the tweets, and preventing you from making twitter your next full time job.

1. Relax and be more social- Simply because you are using this tool to add to your business does not mean you have to be the annoying advertisement plugging in your business every opportunity you can. This will not get your more friends. Share your interests, tweet about things you care about, and yes that can include the top reasons why you love chili fries so much. Better yet, forget you are tweeting about your business and have fun socializing.
2. Embark on a search for your tweeting soul mates, or those that are interesting to you. This search does not have to become a full time job. Nowadays, there are plenty of sites that make finding your tweeting soul mates as easy as well, tweeting your thoughts.  Check out LocalTweeps for those in your area, and ChirpCity for the latest happenings in your town. (Tip: try finding the local hashtag for your area. It will make it easier to find your neighbors.)
3. Avoid looking like the creepy sales person, by trying a tried and true introduction. Simply say hello. Think about tweeting as your virtual forum of the classic networking party. You wouldn’t walk up to someone and introduce yourself by asking them if they want to buy a house, so don’t do it online. Try to establish a relationship with those who you find interesting. Let the business come later, and believe me it will.

For more detailed information you can check out these two articles on tweeting: Who Should Real Estate Agents Follow On Twitter, and Six Twitter Tools to Network Locally.

This entry was posted on Tuesday, June 29th, 2010 at 8:00 pm and is filed under Agent Talk, Geek Talk. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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